NIFPO – The Northern Ireland Fish Producers’ Organisation – is pleased to announce the launch of its new logo and brand statement.
Harry Wick, CEO of NIFPO said:
“Our logo was dated and a freshening up of the brand has been long overdue. I’m delighted with the results.
Our brand strapline ‘Representing Northern Irish fishermen since 1975’ identifies the historical start of NIFPO, formed to represent NI fishermen after the UK joined the EEC. With Brexit ongoing our vital role representing our fishermen continues.
The 3 pillars we are built on now form our brand statement:
Representing fishermen | Supporting fishing communities | Safeguarding the future.
Following the success of the NI football team and the positive view of our fans worldwide (and the infamous Will Grigg song) we felt it right to use blue and green that we’re known for, blue also being the sea and green the land.
Our brand will now be rolled out digitally as well as onto our buildings, clothing and printed materials.”